A friend in need

From Seth Godin's excellent blog

http://sethgodin.typepad.com/seths_blog/2008/11/a-friend-in-nee.html

"A friend in need

Your customers and employees and investors will remember how you treated them when times were tough, when they needed a break, when a little support meant everything.

No one in particular will remember how you acted during the boom times."

Your customers and employees and investors will remember how you treated them when times were tough, when they needed a break, when a little support meant everything.

No one in particular will remember how you acted during the boom times."

Comments

[Dawn]

In many ways we are advocates for our clients. So how we treat them is a reflection of who we are as a person. They will know if we are full of it and they will know if we really care. Even the most difficult clients have something about them you can care about. When I care I do a better job.